Swiss Military Hanowa Extends Warranty to Five Years in Global Confidence Statement

Swiss Military Hanowa, the Swiss watchmaker known for rugged timepieces with accessible pricing and military-inspired design, has officially extended its international warranty coverage to five years. The announcement reflects the brand’s confidence in its product quality and aligns it with a growing number of Swiss manufacturers offering long-term support.

A Two-Year Extension—With a Simple Activation Process

The new policy adds two years of coverage to the brand’s standard three-year international warranty. To activate the extended warranty, customers must register their watch by scanning a QR code included with the timepiece or by visiting the official LPI service platform, the distributor handling after-sales for Swiss Military Hanowa across Europe and other key markets.

Registration must be completed within three years of the purchase date, and a valid, stamped warranty card from an authorised retailer is required.

Once registered, the extension takes effect, covering all manufacturing defects in the movement. As with most warranties, this coverage does not apply to misuse, accidental damage, battery replacement, or unauthorised servicing.

A Legacy of Dependable Swiss Timekeeping

Founded in 1963, Hanowa (an acronym for HAns NOll WAatches) is headquartered in Biel/Bienne and operates under license from the Swiss Confederation to use the “Swiss Military” name—a designation it received in 2010. The brand is now internationally recognised for offering Swiss-made quartz and automatic watches that balance military-grade robustness with everyday wearability.

Its best-known collections include:

• Flagship – classic field-inspired timepieces

• Patriot Chronograph – with tactical styling and multiple complications

• Navalus – water-resistant watches designed for marine and sports use

Swiss Military Hanowa timepieces typically retail between £150 and £500, making them one of the most competitively priced Swiss-made brands on the market to offer a five-year international warranty.

Positioning for a Value-Conscious Global Market

In a competitive segment often dominated by Japanese and fashion-driven brands, Swiss Military Hanowa’s move signals a stronger focus on customer retention, trust, and service transparency. The new policy places the brand in line with industry giants like Omega, Longines, and Breitling, all of whom offer 5-year warranties—though typically at much higher price points.

By combining accessible pricing with extended post-sale support, Swiss Military Hanowa reinforces its place in the global value-luxury landscape—appealing to first-time buyers, frequent travellers, and those seeking a reliable daily-wear Swiss timepiece.