Rolex Secures Drone Ban Over New Swiss Factory Until 2032
Rolex has secured a ban on unauthorised drone flights over the construction site of its new production facility in Bulle, Switzerland, with the restrictions set to remain in place until 31 December 2032.
The measure covers unmanned aircraft weighing less than 30 kg and was introduced following a request from Rolex on security grounds. The restrictions come as the watchmaker develops what will become its fifth major production site in Switzerland, with operations in Bulle scheduled to begin in 2029.
Police Can Intercept Unauthorised Drones
Under the restrictions, drones weighing less than 30 kg are prohibited from flying over the Rolex construction site in Bulle. Cantonal police have the authority to intercept and seize drones that enter the restricted area without authorisation.
The measure follows concerns about increased drone activity around Rolex facilities. Such activity can present security and privacy risks for manufacturers working with confidential processes, equipment and product development.
The restrictions will remain in place throughout much of the construction and initial development period of the Bulle facility, expiring at the end of 2032.
Rolex's Fifth Production Site Is Taking Shape in Bulle
The new production complex is being built in Bulle in the canton of Fribourg. Partial operations are planned to begin in 2029, and the facility will become Rolex's fifth major production site in Switzerland.
It will join the watchmaker's four established production sites in Acacias, Plan-les-Ouates, Chêne-Bourg and Bienne. Together, these facilities support different stages of Rolex watch production, from movements and components to final assembly and testing.
The Bulle project represents a significant expansion of Rolex's manufacturing capacity in Switzerland. The site is expected to employ more than 2,000 people once operational, while the investment in the new complex has been reported at approximately CHF 1 billion.
Bienne Remains Central to Rolex Movement Production
Security concerns involving drones have also been reported in connection with Rolex's facility in Bienne, in the canton of Bern. However, reports indicate that the formal flight restriction running until the end of 2032 applies to the Bulle site.
Bienne plays a central role in Rolex's manufacturing network. The facility is dedicated to the development and production of the brand's movements, making it one of the most important specialised sites within Rolex's vertically integrated production system.
With construction continuing in Bulle ahead of the planned 2029 opening, the drone restrictions will remain in force until 31 December 2032.
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